Growing a Referral Network at NorthPoint Youth Services

At NorthPoint Youth Services, getting referrals was critical to our growth. I found that a lot of our partners were unaware of the full range of services we offered. So, I started hosting monthly info sessions, where current and potential partners could learn more about what we do and how we could collaborate. This proactive approach led to a 15% increase in referrals. It reminded me that in sales, education can be just as important as the pitch itself.